I first heard this thought from an experienced Italian restaurant owner early in my career, and it has guided me ever since. It perfectly sums up the essence of my work: the visual experience shapes how we perceive food, a place, and a brand. On social media, this is especially true—content works best when it not only looks beautiful but also sparks desire and drives action.

When I moved to Spain two years ago, I was looking for a new professional direction. Having worked in administrative and client-facing roles in international environments, precision and an organized mindset have always been my strengths. Today, I apply these skills to social media management—tailored specifically for hospitality businesses.

My photographer friend, Misi Kovács (www.kovacsphoto.eu), was the one who first suggested we team up for hospitality projects. He created the photos, and I managed the social media pages and content. That collaboration was a turning point for me: I realized social media is not just a series of posts—it’s a powerful tool for attracting guests, building trust, and conveying the unique atmosphere of a venue.

I’m grateful for Misi’s idea and encouragement—without it, I might not have found this path that feels so close to my heart. Each project allows me to step into the world of hospitality and help bring out the charm and values of a place online. My work is driven by quality and authenticity, ensuring that the results deliver real value. Positive feedback from my clients is the greatest recognition and motivation for me.